by aesop | May 6, 2024 | Uncategorized
In the simplest sense, a value proposition is what makes your offering uniquely attractive to potential users. Given all the things they can choose from to meet a need, solve a problem or fulfill a desire, what makes the option you’ve made singularly compelling. Start...
by aesop | Apr 23, 2024 | Uncategorized
“Our name can say anything. All that matters is that it stands out in market.” “Our name should sound catchy and cool. That will make people want to be a part of what we’re doing.” “Our name just needs to be associated with nice, positive things. It doesn’t...
by aesop | Feb 10, 2024 | SEO
When it comes to naming your crafting business, it’s common to find yourself faced with some tough questions. How can I find a name that is differentiated but also makes sense in the context of this artistic endeavor? What words and ideas best communicate how my...
by aesop | Sep 26, 2023 | SEO
When it comes to naming your graphic design business, it’s common to find yourself faced with some tough questions. How can I find a name that is differentiated but also makes sense in the context of this specific endeavor? What words and ideas best communicate how my...
by aesop | Sep 26, 2023 | SEO
When it comes to naming your shoe business, it’s common to find yourself faced with some tough questions. How can I find a name that is differentiated but also makes sense in the context of this specific endeavor? What words and ideas best communicate how my retail...
